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Raccontiamo i valori del prodotto, puntiamo a posizionarci per quello che rappresenta il brand, non per il prezzo.
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GREFUSA-SELL OUT: NADA MAS!
It’s certainly not easy for a company to enter a new market and to identify the best marketing mix to promote a product, but it becomes even more difficult if we talk about a foreign market where consumers’ habits and customs are different, where language barriers can be an obstacle.
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